The customer development method was created by serial entrepreneur-turned-educator Steve Blank, father of the Lean Startup Movement. While Luisa Alemany, Associate Professor of Management Practice at London Business School, was preparing for her ‘New Venture Development’ class, she decided to contact Steve Blank to get his views on identifying customers during lockdown. Steve’s well-known words […]
1. It is simply not enough to have a fantastic idea. If you do not put in the blood, sweat and tears necessary to bring an idea to fruition, it will never become more than an idea. Fantastic ideas are wonderful and truly exciting, but gradually over time they either become tired small talks or […]
We hear from Eido Almog (MBA2020) who has been a fundamental part of LBS Launchpad for about two years. Launchpad is a start-up pre-accelerator programme led by our Entrepreneurship Club. Hi Eido, tell us about your background and your decision to join LBS. During my time working as a financial consultant I had the opportunity […]
When the covid-19 crisis hit, entrepreneurs in the LBS community were presented with sudden shocks that threatened to sink their ventures. For many, it was the first time they’d seen a crisis and we wondered how we can support them. Together with faculty at LBS, we came up with the Resilient Founders series to draw […]
It became evident really quickly in lockdown that many businesses were going to struggle and have very little support to deal with issues such as renegotiating leases and looking into government aid. On the other side, there were students who were really willing to help, in typical LBS style, in any way they could, to […]
I remember the morning, decades ago. A rookie PhD student on my first day. Someone escorted me to my laboratory bench and then drifted off. This was to be my base for the next three years. Around me purposeful chatter and tables messily piled high with electronics and buzz of other people’s experiments. I had […]